The enterprise IT community is in need of a new, comprehensive suite of tools to manage software-defined infrastructure. The market for infrastructure analytic applications and monitoring was identified during ONUG’s summer 2016 initiative workshop as a critical missing set of tools in the creation of the cloud-based, software-defined infrastructure market. During ONUG Fall, it was discovered that this market is well over $1B. The focus of the initiative is on infrastructure analytic applications and monitoring 2.0. The range of new applications that are enabled by M&A are to assist IT business leaders and operational teams with best-of-breed solution integration plus lifecycle management of cloud-based software-defined infrastructure. In short, M&A operationalizes the new software-defined era.